FOR IMMEDIATE RELEASE
Montego Bay Set for Another Star-Studded Weekend at Secrets Resort & Spa
(Montego Bay, Jamaica – September 29, 2016)
Montego Bay has in recent times become the epicenter of celebrity sightings in Jamaica, and that’s due in large measure to OCEAN Style. The Caribbean luxury lifestyle brand having already produced three celebrity events in Jamaica this year – Taye Diggs’ Book Signing Tour, Vivica Fox’s Birthday Celebration and High Vibes Roots & Reggae Festival featuring Rick Ross, Ky-mani Marley, Lee-Scratch Perry and Beenie Man. Now the tourism capital of Jamaica is gearing up to receive an influx of celebrities for the 9th annual OCEAN Style FashionShowcase Weekend and Celebrity Golf Tournament.
Global entertainment giant MTV will be in Jamaica as one of the many recognized entities when the festivities for the annual OCEAN Style FashionShowcase Weekend kick off November 24-27, 2016. Billed as a weekend of parties, fun, fashion and celebration, the annual event is well-known for pulling some of the biggest names in fashion having presented brands: Etro, Reem Accra, Ralph Lauren, Calvin Klein, Agent Provocateur, Victoria’s Secret and the Caribbean’s own Meiling, Anya Ayoung-Chee and Heather Jones, just to name a few. In terms of celebrity attendance, no other local event even comes close. OCEAN Style FashionShowcase has hosted over 50 celebrities including the likes of Anthony Anderson, Angela Simmonds, Vivica Fox, Lennox Lewis, Taye Diggs, Don Benjamin, Rockmond Dunbar, Nicole Murphy and Mekhi Phifer. The event has successfully established itself as the quintessential celebrity and socialite playground of the Caribbean.
Secrets Resort & Spa will play host to the guests and a number of the events as the presenting partner for the second consecutive year. Emilio Huhn, General Manager said: “For a luxury resort like Secrets it’s a very good fit. We are happy to be associated with world class events and that is what OCEAN Style delivers.”
With such an enviable profile the event has in the past attracted the attention of global media giants such as BET, Centric and ESPN; each of which has celebrated the OCEAN Style experience on their respective channels.
This year, MTV in partnership with OCEAN Style, hosted a ‘Fly Away’ contest, which will see a lucky winner from the UK jetting to Jamaica for the ultimate fan experience. The former music channel will showcase the contest winners as they experience the FashionShowcase Weekend and rub shoulders with a host of celebrity guests including Anthony Anderson and Nicole Murphy. It’s an active itinerary, with seven events held over the four days, including the ultra-sexy Dulche De Leche lingerie and swimwear event; the exclusive Celebrity Catamaran Cruise; Eyes Wide Shut – the Caribbean’s premiere all white fashion event and concert and the weekend’s signature event – FashionShowcase. This year guests will be in for a musical treat with special guest performances from Jamaican recording artistes Christopher Martin and Grammy Award winner Beenie Man already scheduled.
When asked, Douglas Gordon – founder of OCEAN Style – expressed that his vision was to showcase Caribbean luxury and lifestyle at it’s very best. “Jamaica is a beautiful destination with a rich and vibrant heritage which provides the perfect backdrop for a luxury weekend and getaway. We’re delighted to be working with companies like our presenting partner Secrets Resort & Spa and MTV this year and look forward to a spectacular weekend.”
In the past, MTV a unit of VIACOM, was known only for music videos and countdown shows. The channel has since evolved to explore the lives of celebrities through Reality TV and Behind-The-Scenes (BTS) documentaries. Earlier this year MTV revealed fourteen new series and specials to include projects with Mark Burnett, Zac Efron, Drew Barrymore, Pitbull, John Legend and Dwayne Johnson.
OCEAN Style FashionShowcase Weekend will take place November 24-27 in Montego Bay. For more information or to book your experience, visit http://www.myoceanstyle.com/fashionshowcase.
OCEAN Style is a luxury Caribbean lifestyle brand that produces OCEAN Style TV, OCEAN Style Magazine and OCEAN Splash with a mission of using events, television, print and web, to show the world the rich, fabulous, and engaging Caribbean lifestyle.
OCEAN STYLE TV is a 30-minute show comprised of a worldly mix of travel adventures, runway showcases, event and fine living features. The show is broadcast to 28 islands, 3 continents and over 85 million households across a number of different markets that include the U.S., Caribbean, Europe and North Africa.
OCEAN Style Magazine and OCEAN Splash eZine blend the finest in fashion, beauty, food, luxury travel and entertainment with engaging features and profiles of designers, artists, tastemakers, and celebrities to showcase the good life to be had in the Caribbean. For more please visit http://www.myoceanstyle.com
MEDIA CONTACT : Stephen Spence
Event Website: http://www.myoceanstyle.com/fashionshowcase